Electricity plans in Midland, TX
Midland sits in Oncor's delivery territory, the largest deregulated utility footprint in Texas: the same one that covers Dallas and Fort Worth. That means the retail side (the actual company selling you electricity) is wide open competition, with dozens of providers bidding for your business on the same wires Oncor maintains.
Who delivers your power in Midland
One honest thing worth knowing up front: Midland and Dallas and Fort Worth are all served by the same delivery utility (Oncor), and in Texas’s deregulated market, retail providers set their pricing at the utility-territory level, not neighborhood by neighborhood. So the real plan data below is genuinely identical to what we show for Dallas and Fort Worth: that’s not a placeholder or a shortcut, it’s how the market actually prices things. What differs by city is which specific address maps to which utility in the first place, which is exactly the kind of thing our tool checks for you.
See real Midland plans, matched to your actual usage
Real Electricity Facts Label data, no gimmicks hidden in the fine print.
Providers verified in our Midland filing sample
This sample uses ZIP 79701 in Oncor territory. The links below show a few providers with filed offers, sorted by the lowest tracked 1,000 kWh rate in that exact ZIP-and-utility sample. They are not a guarantee of availability or the best fit for every address, usage pattern, or start date.
Oncor sample
Understand Oncor delivery and outages →
Independent plan sample checked from the archived independent fallback snapshot. This research snapshot is separate from our live marketplace inventory and does not promise availability at a particular address or start date. Verify current availability and the official Electricity Facts Label before enrolling.
Frequently asked questions
Do I get to choose my electricity company in Midland?
Yes. Midland sits in Oncor’s service territory, one of the deregulated parts of Texas where you pick your own retail electric provider instead of being assigned one by default.
Who actually delivers the power to my house in Midland?
Oncor owns the physical wires and handles outages in Midland County: that part isn’t something you shop for. The company you do choose is the retail electric provider (REP) that sells you the electricity itself; Oncor’s delivery charge is baked into every plan’s price whether you notice it or not.
How many electricity plans are available in Midland right now?
We’re tracking 124 real plans from 43 providers in Oncor’s territory, pulled from official plan filings: not a curated top-10 list.
What's the average electricity rate in Midland?
Across those 124 plans, the price at 1,000 kWh of usage averages 13.7¢/kWh, ranging from 11.8¢ to 16.7¢. Your actual best rate depends heavily on your real usage level, which is exactly what our tool factors in rather than quoting one headline number.
Plan counts, provider counts, and rate ranges on this page come from an independent snapshot checked 2026-07-21. They are research samples, not the live marketplace's current inventory. Utility eligibility is address-based; verify availability and final terms in the marketplace and official Electricity Facts Label before enrollment.